News for Glogou


Recent news about Glogou Inc.


March 28,2023, Press Release: Glogou Unveils GPT Integration Services for Content Management Systems to Boost Digital Marketing Impact


July 25,2022, Press Release: Glogou Launches Reopening Marketing Services for Hotels and Cruise Lines


Nov 10,2021, Press Release: Glogou Helps Businesses Build Brands on TikTok


April 25,2019, Press Release: Glogou Launches Services to Migrate Facebook and Instagram Ads to WeChat


April 25,2018, Press Release: Glogou Launches RapidChain Marketing Services


Sep 17,2017, Press Release: Glogou Announces Wechat Mini-App Development Services to Help a Business to Acquire More Asian Customers


June 04,2017, Press Release: Glogou Launches Wechat Content Marketing Services to Help a Business to Better Engage China Customers


Sep 30,2015, Press Release: Glogou Launches Sales Opportunity Discovery Online Services to Help Businesses Sell More Into Asian Markets


Jul 9,2015, Press Release: Glogou Launches Asia Marketing Self Planner, an Interactive Asia Media Guide to Help Businesses Plan China and Asia Marketing


Jun 11,2014, Press Release: Glogou Publishes Travel and Destination Marketing White Paper


May 1, 2014,Press Release: Glogou Launches Sales Signal Processing (SSP) to Solve the Toughest Problems for International Sales


Sep 24,2013, Press Release: Glogou Launches Big Data Solutions for Travel and Destination Marketing


August 7, 2013, Press Release: Glogou Announces "Across the Great Wall" China Marketing Technologies and Services That Break Down the Barriers to Reaching the Growing China Market


July 17, 2013, Press Release: Glogou Inc. Announces SoLoMo Solutions for Destination Marketing


May 17, 2013, 中国日报, China Daily: Glogou helps US companies build brands in China


May 01, 2013, VentureBeat: Why you need social media marketing in China


Jan 28, 2013, BizJournal: Santa Clara startup connects U.S. companies and Chinese markets


Dec 12, 2012, Website Magazine: Startup Brings China Ad Programs to "U"


Nov 29, 2012, Search Engine Land: Glogou Launches Products To Help US Companies Do Search Marketing In China


Nov 7, 2012, 新浪科技: 不懂中文没关系 Glogou帮助外企进军中国


Nov 06, 2012, TechCrunch: Glogou Launches New Tools To Help Businesses Build Their Online Presence (And Ad Campaigns) In China


Aug 27, 2012, San Jose Mercury News: Silicon Valley startup Glogou Teaches Small Companies How To Say "Buy My Product" In Chinese


不懂中文没关系 Glogou帮助外企进军中国


许多中国企业希望“走出去”,开拓海外市场。事实上,国外也有很多企业期待进入中国,却因为语言、文化等各种原因举步维艰。美国创业公司Glogou瞄准这一“痛点”,专门提供本地化网络营销服务。


baidu ad management

看不懂中文?Glogou开发了一个界面,帮助美国企业用英文管理百度广告服务

语言是美国企业在中国销售产品或服务时面临的一大挑战。中国第一大搜索引擎百度的广告管理系统目前只支持中文,鉴于此,Glogou最近推出了一个新界面,让美国企业能以英文管理百度上面的广告活动。

当然,有了这个界面,美国企业在中国面临的一切障碍并不会迎刃而解。他们仍需要清楚自己应该投放哪类广告,应该瞄准哪类关键词。Glogou已经与一些企业建立了合作,以确定中国是否有这些企业的产品受众。一旦锁定目标,它将帮助制定相关营销活动来锁定这批受众。

chinese website accessiblity realtime

看不懂中文?Glogou开发了一个界面,帮助美国企业用英文管理百度广告服务

新的百度英文界面是对Glogou现有服务的有益补充,让Glogou客户可以自行监控他们的广告活动。Glogou推出的另一款新产品叫做WAVE,是Web Acess& Visibility Evaluator的缩写。

WAVE专注于解决一些外国公司在中国创建网站时的一些技术问题,例如某企业的网站在中国能否访问,能否在中国搜索引擎中显示出来,中国社交网站是否讨论其产品等等。

在接到企业客户的委托以后,WAVE会进行一系列测试,然后拿出具体报告,建议他们当前应该如何做,以及今后应采取哪些措施来增加知名度。

Glogou团队称,他们在斯坦福大学上学时曾开发了一些工具,而Glogou的现有产品便是基于这些工具打造的。Glogou目前还没有从外部融资,完全是“自力更生”,客户包括英特尔、IBM、伊利诺伊大学香槟分校等。